Sustainability is important to us and our customers. Therefore, we aim for optimal efficiency in the greenhouse when using raw materials, do our utmost to recycle, and have a minimal waste policy.
It is vital that we become less dependent on fossil fuels. Using more renewable energy also reduces CO2 emissions. Purple Pride has made great progress in this objective. At our growing locations we use the following energy sources:
A lot of water is needed for food production. Water is becoming increasingly scarce worldwide and the amount of land available for farming is decreasing, while more food is required than ever to feed the growing world population. Our goal? To use water for growing healthy and nutritious aubergines as efficiently and sparingly as possible.
An optimal climate for growth ensures strong crops, which are not susceptible to disease and infestation. Naturally we use preventive natural enemies against harmful insects. There are occasions where this is not sufficient and we protect the crop with a crop protection agent. Our aim is to exclusively use organic crop protection.
Wasting food is something we are all concerned about. At Purple Pride we try and keep any waste to an absolute minimum. Plant waste is delivered to special companies where it is composted. The rockwool in which the plants grow is recycled to produce stones for paving and new rockwool. Materials such as plastic, film, glass and paper are sorted and recycled. There is no waste from the aubergines; if they aren’t good they are composted.
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