Food Service


Aubergine shawarma

Super fast plantbased shawarma

We are Purple Pride. We are the largest aubergine growers’ association in North-western Europe, with an annual harvest of over 42.5 million kilos of aubergines. Every single day our growers are dedicated to growing the best, and most delicious aubergines. We supply a wide range of special varieties, invest in sustainable cultivation methods and possess in-depth knowledge of the market. This means that for years we have been the ultimate aubergine partner for our retail, catering and trading customers.

Surprisingly versatile aubergines

The Purple Pride aubergine has a mild, slightly spicy flavour and is ideal for preparing in the oven. It couldn’t be simpler, the aubergine bakes evenly and retains its characteristic flavour.
It is delicious combined with:
Parmesan cheese, Manchego and mozzarella
Salmon, sea bream, sea bass, cod, shellfish and crustaceans
Poultry, red meat, pork, veal and lamb
Basil, oregano, thyme, rosemary, coriander, cumin, fennel seed and mustard seed
Courgette, onion, bell pepper, tomato, fennel and artichoke
The standard aubergine is available in different grades:
100-175 grams (week 2 – 45)
175-225 grams (week 2 – 45)
225-300 grams (week 6 – 45)
300-400 grams (week 8 – 45)
400-500 grams (week 10 – 45)
The Graffiti aubergine has appealing white, juicy flesh. It absorbs less moisture and as a result is perfect for baking, roasting and steaming, which give it a full, slightly spicy and creamy taste. The unique, stripy pattern makes it ideal for decorative use.
It is delicious combined with:
Parmesan cheese, cottage cheese and halloumi
Cod, redfish and salmon
Chicken, turkey, pork and veal
Coriander, tarragon, fennel seed, cumin and mustard seed
Courgette, tomato, shallot and samphire
The standard aubergine is available in different grades:
100-175 grams (week 7 – 43)
175-225 grams (week 7 – 43)
225-300 grams (week 11 – 43)
300-400 grams (week 12 – 43)
400-500 grams (week 14 – 43)
Mild, fresh and green are the taste qualities associated with the white aubergine. This aubergine is ideal for baking in the oven and is also less absorbent than the standard aubergine.
Combines perfectly with:
ricotta and pecorino cheese
sole, cod and plaice
poultry, lamb, pork and veal
tarragon, basil and flat-leaf parsley
rocket, green pepper, courgette and watercress
The white aubergine is available in different sizes:
100-175 grams (weeks 12-43)

175-225 grams (weeks 12-43)

225-300 grams (weeks 12-43)

300-500 grams (weeks 14-43)

400-500 grams (weeks 14-43)

The Fiamma comes from Italy, where it is extremely popular. Its round shape and beautiful purple and white colouring make it a real eye-catcher. The Fiamma has a full, strong flavour with fresh aromas. The firm flesh makes the Fiamma ideal for grilling and baking, which gives it a wonderful caramelised skin in no time.
Combines perfectly with:
mozzarella and cottage cheese
tuna, sea bass and white fish
chicken, turkey, pork, veal and lamb
basil, tarragon, parsley, dill and coriander
courgette, red onion, squash, red pepper and fennel
Japanese soy sauce
The average fruit weight of the Fiamma is 100 to 700 grams. Available in a range of packs and grades:
Box of 6 fruits (2.5 kg)

5 kg box, 100-300 grams

5 kg box, 300-700 grams

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